2025 PRFM Auction
Goes Live Oct. 23 - Closes 9pm Nov. 9
Register to Bid by October 19 and Be Entered to Win $300 to Spend at PRFM!
2025 auction goals
The PRFM improves the quality of life for our customers by providing fresh and nutritious food directly from farmers and producers in the region. Through our thriving, open-air market, PRFM empowers small-scale farmers in our region by connecting food producers with informed food consumers.
Funds raised support, our Rescued Crops to Feed Our Neighbors program.
Every week at the end of market, PRFM buys crops from our farmers to donate to the local food pantry, Intown Cares.
During the 2024 Season, we spent $33,891.25 and purchased 17,492 pounds of fresh produce to donate.
So far this season, the Market has spent $28,700 to purchase and donate 17,500 pounds of fruits and vegetables from 8 different farmers.
This provides access to local, fresh fruits and veggies to supplement the shelf-stable groceries our food insecure neighbors receive weekly from the food pantry.
This also supports our farmers with additional income and cuts food waste by keeping unsold crops out of the compost bin.
With your support this program will continue next season
Increase access to fresh, local food
Intown Cares (Local Food Pantry)
In addition to serving as a collection location for dried goods for Intown Cares (Local Food Pantry), our customers have the option to “Buy One for Your Neighbor” by purchasing fresh fruits and veggies from our farmers each Saturday during market hours and leaving it in the collection bin. Last season, we expanded this program to use our sponsorship money to purchase leftover produce from our farmers at the end of each market to donate to the food pantry. During the 2024 Season, we have spent close to $33,891 and purchased 17,492 pounds of fresh produce to donate. We would love to continue this program next season.
Wholesome Wave Georgia
Provide access to local, fresh fruits & veggies to food insecure neighbors through one year of partnership with Wholesome Wave Georgia's Fresh 4 Less program. Every SNAP/food stamp dollar with no maximum spent at our market becomes $2 for the recipient to spend on fruits and veggies.
Additionally, in Georgia, over 1.4 million people are considered food-insecure and receive federal nutrition assistance, including SNAP benefits. The high cost and low accessibility of fresh foods leave these households with limited options to feed their families. Food insecurity is linked to poverty, obesity, and other diet-related illnesses. Through our partnership with Wholesome Wave Georgia’s Fresh 4 Less program, every SNAP/food stamp dollar up to $50 spent at our market becomes two dollars for the recipient to spend on fruits and veggies. So far in 2023, over $6,500 in SNAP benefits was spent on fresh, local food at our market. We set aside funds to cover the costs of those matching dollars and your donation could help us reach more people in need.
Sponsorship Opportunities Available
Our e-newsletter is sent to 6,009 subscribers with a weekly open rate ranging from 46% to 54%. Our Facebook page has 13,642 followers, and an Instagram account 26,300 followers.
Contact Nancy Qarmout at 404-840-1477 or info@peachtreeroadfarmersmarket.com.
